The year 2001 proved to be landmark in the history of Samruddhi group.
Though this year was a difficult year for India, Samruddhi was eying a
dawn of success. The Agricultural sector had been stagnant from the
last few years, resulting in the slowdown of rural demands. Industrial
sector had also shown a lowering index for Industrial production.
Consumer was spending down due to the lack of confidence in Economy and
general feeling of Instability.
It was a challenging year for the company. To anticipate the slow down, Samruddhi Invented a New marketing policy of Rural Level Marketing. To supplement the policy, company designed some new designs in Ghamelas, Buckets, Kettles and Crates. Samruddhi increased its range of products and kept its step in market with an antagonistic and aggressive way. Samruddhiâs Marketing team started live demonstrations at local crowded places. Samruddhiâs unbreakable products started gaining acclamation in the market and people gradually generated their faith in the quality and durability of these products.Thus we are reckoned to be one of the prominent Manufacturers, Exporters and Suppliers of the industry.
Samruddhi replaced conventional media of materials like wood and metal as products like Metal Ghamelas were disposable due to rust and it was also not suggestive for cattle feed. Samruddhi had now developed the plastic products that were three time durable to the traditional ones. Ours were even Food Grade Products which were hygienically very safe. These products started creating histories in the customer segments. People started demanding Samruddhi Products at every counter.
Samruddhi developed a very good network of satisfied customers throughout India. Some of the names are Amul India - Anand, Ashoka Builders, Nasik, Chitale Dairy - Bhilawadi, Gokul Doodh - Kolhapur, Godrej Constructions â Pune, and the list goes on.
Samruddhi Group is a business establishment engaged in multi-functional activities like: